Supergirl is a box office catastrophe. How can Marvel and DC save the superhero movie?

Cinematic universes rely on audiences investing in minor characters – but as that interest wanes, it may be up to the big guns to keep the genre afloat It’s sometimes hard to believe that modern Superman movies existed for nearly four decades before the Man of Steel met Batman on the big screen. Since 2008, when Iron Man first clanged into life, we’ve become used to superhero cinema as one giant, interlocking machine: capes, gods, aliens and magic rocks all rattling around the same cosmic pinball table. There have been dozens of these comic book films, often built around characters once little

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