Lululemon apologises after Japanese drum row at Great Wall yoga event

Online uproar in China follows Canadian brand’s use of taiko drum at sponsored festival held to celebrate Chinese culture The activewear brand Lululemon has apologised after a promotional event held on the Great Wall of China appeared to mistakenly feature a Japanese drum, prompting an uproar. The Canadian-headquartered company, known for its upmarket yoga leggings, has been growing rapidly in China and arranged for a yoga festival to take place in late May on a section of the wall near Beijing. Continue reading...

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